Philippe has only been on his own since 2015. But he is an old hand in the industry.

After having worked for many years at John Lobb, Philippe Atienza arrived in 2008 at Massaro to succeed the founder who was ready to retire. It's not an easy thing when you know that Raymond Massaro kept a watchful eye and checked every shoe that was manufactured in its tiny workshops located on rue de la Paix, just steps from Place Vendôme in Paris.

Today as a craftsman and CEO of Massaro, Mr. Atienza can boast of having met the challenge: maintaining the illustrious house as a reference to custom made shoes, attracting both individual customers as well as major labels such as Chanel.